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Hardtail

BMC Teamelite 01 ONE
$11,099.00
A racing evolution The high-performance discipline of cross-country racing has become, quite literally, a race to the top. Grueling, all-out sprints to the finish are supported with bikes whose maximum efficiency and minimum weight ethos pay no heed to compliance – until now. The BMC Teamelite 01 is the culmination of an evolution of race bike performance. Its unique combination of efficiency, traction, and fatigue-fighting compliance technology places it in a category of its very own and raises the bar by setting new industry standards. Featuring a carbon frame utilizing BMC's premium carbon layup, and integrating Tuned Compliance Concept and Micro Travel Technology designs, the Teamelite 01 ONE is a top-of-the-line race bike. The RockShox SID World Cup is the fork of choice for elite racers and features a carbon steerer for reduced weight and remote lockout for added efficiency on smooth sections of trail. SRAM's XX1 Eagle 12-speed drivetrain delivers wide-range gearing and top-notch shifting in one of the lightest mountain groupsets available. To complete this great build, BMC spec'd the Teamelite 01 ONE with Mavic Crossmax Pro Carbon wheels, for an ultra-fast spin up and predictable cornering.
BMC Teamelite 01 TWO
$8,499.00
The high-performance discipline of cross-country racing has become, quite literally, a race to the top. Grueling, all-out sprints to the finish are supported with bikes whose maximum efficiency and minimum weight ethos pay no heed to compliance — until now. The BMC Teamelite 01 is the culmination of an evolution of race bike performance. Its unique combination of efficiency, traction, and fatigue-fighting compliance technology places it in a category of its very own and raises the bar by setting new industry standards. Whether you're aiming for XC racing or just ripping your favorite local trails, the Teamlite 01 TWO is designed for speed. It features an electronic Shimano Di2 drivetrain, for a drivetrain that is both reliable and customizable. Complementing the full-carbon frame are premium DT Swiss XR 1501 Spline wheels, adding up to a very lightweight and predictable ride. The excellent stopping power of Shimano XT brakes allows you to carry speeds further into corners and technical sections, while traction is covered by the excellent Vittoria Barzo TNT tires.
Rocky Mountain Vertex Carbon 90
$6,699.00
The Rocky Mountain Vertex embodies speed and confidence, sitting at the top of the food chain as their flagship XC-race hardtail. Its lightweight SMOOTHWALL Carbon Super Hi Mod frame provides incredible stiffness and rolling speed, while its modern, aggressive geometry inspires confidence everywhere on the race course—even technical corners and descents. The Vertex Carbon 90 attacks the course with the XC-legendary RockShox SID RLC fork and Race Face ARC rims that are ready to charge rough terrain without slowing down. Those rims are mounted with Maxxis Ikon Maxx Speed tires whose primary objective is to get you from the starting line to the finish line in the shortest time possible. That shouldn’t be a problem because you’ll have the huge gear range and quick shifting of SRAM’s superlight X01 Eagle 12-speed drivetrain at your command, and you won’t lose time off-course at switchbacks because SRAM Level TLM brakes give you the power and fine modulation to carve those turns with precise control. If “likes to win” is part of how others would describe you, the Vertex is your bike.
BMC Teamelite 01 THREE
$6,199.00
The high-performance discipline of cross-country racing has become, quite literally, a race to the top. Grueling, all-out sprints to the finish are supported with bikes whose maximum efficiency and minimum weight ethos pay no heed to compliance – until now. The BMC Teamelite 01 is the culmination of an evolution of race bike performance. Its unique combination of efficiency, traction, and fatigue-fighting compliance technology places it in a category of its very own and raises the bar by setting new industry standards. Featuring premium carbon tubing paired with BMC's Micro Travel Technology, the Teamelite 01 THREE is fast and responsive, without sacrificing the power you put into it. Combine that with a full Shimano XT drivetrain and you've got a reliable, race-ready machine. Control is handled with Shimano XT brakes, which provide more than adequate stopping power. DT Swiss XR 1501 wheels provide renowned quality and reliability, while carbon bars and a carbon seatpost keep the weight down. Vittoria Barzo tubeless-ready tires complete the build for a bike that is both stunning and performance-driven.
BMC Teamelite 02 ONE
$5,199.00
The high-performance discipline of cross-country racing has become, quite literally, a race to the top. Grueling, all-out sprints to the finish are supported with bikes whose maximum efficiency and minimum weight ethos pay no heed to compliance — until now. The BMC Teamelite is the culmination of an evolution of race bike performance. Its unique combination of efficiency, traction, and fatigue-fighting compliance technology places it in a category of its very own and raises the bar by setting new industry standards. Take full advantage of a lightweight carbon hardtail with the Teamlite 02 ONE — featuring BMC's Big Wheel Concept design for maximum agility and stability, as well as Dual Transmission Integration (DTi), for super clean cable routing. This bike comes fully race ready with a SRAM GX Eagle drivetrain and Shimano SLX brakes. Suspension is handled by the RockShox SID RL fork, and the DT Swiss M1700 Spline wheels leave little to be desired. BMC carbon handlebars and a Fizik Antares saddle complete the build, for a bike that's equally suitable for the start line or your favorite local singletrack.
Norco Ithaqua 2 Suspension
$3,699.00 - $4,400.00
The Ithaqua combines fat bike versatility with race bike performance. Whether racing on groomers, making first tracks through fresh powder, or floating across sand dunes, the Ithaqua is the ultimate ride for all-season cyclists. Featuring a lightweight carbon frame with the same Power Chassis as our XC race platform and clearance for up to 5-inch tires, the Ithaqua delivers the full fat experience without the weight. Hit the trails or seek out fresh tracks with the confidence of fat tires and 100mm of front suspension. A 12-speed SRAM NX Eagle drivetrain is crucial for getting up steep inclines, and Level brakes ensure you maximize your thrills on the descents. Kenda Juggernaut Pro 26 x 4.5 tubeless tires keep you afloat and ending every ride already thinking about the next.
Rocky Mountain Vertex Carbon 70
$4,399.00
The Rocky Mountain Vertex embodies speed and confidence, sitting at the top of the food chain as their flagship XC-race hardtail. Its lightweight frame provides incredible stiffness and rolling speed, while its modern, aggressive geometry inspires confidence everywhere on the race course—even technical corners and descents. The Vertex Carbon 70 attacks the course with a Fox 32 Step Cast fork and Sun Helix rims that are ready to charge rough terrain without slowing down. Those rims are mounted with Maxxis Ikon Maxx Speed tires whose primary objective is to get you from the starting line to the finish line in the shortest time possible. That shouldn’t be a problem because you’ll have the huge gear range and quick shifting of SRAM’s GX Eagle 12-speed drivetrain at your command, and you won’t lose time off-course at switchbacks because Shimano XT brakes give you the power and modulation to carve those turns with precise control. If “likes to win” is part of how others would describe you, the Vertex is your bike.
BMC Teamelite 02 TWO
$4,299.00
The high-performance discipline of cross-country racing has become, quite literally, a race to the top. Grueling, all-out sprints to the finish are supported with bikes whose maximum efficiency and minimum weight ethos pay no heed to compliance – until now. The BMC Teamelite is the culmination of an evolution of race bike performance. Its unique combination of efficiency, traction, and fatigue-fighting compliance technology places it in a category of its very own and raises the bar by setting new industry standards. BMC has designed an extremely capable XC machine in the Teamelite 02 TWO, which combines performance components with a sleek, stealthy look. The light, stiff carbon frame is paired with a RockShox Reba RL fork, which includes a remote lockout for maximum climbing efficiency. A 12-speed SRAM NX Eagle drivetrain offers plenty of gear range, while the Shimano SLX brakes offer ample stopping power. DT Swiss M1900 Spline wheels and Vittoria Barzo tires round out the build, for a highly capable rig that's ready for race day.
Rocky Mountain Vertex Carbon 50
$3,599.00
The Rocky Mountain Vertex embodies speed and confidence, sitting at the top of the food chain as their flagship XC-race hardtail. Its lightweight frame provides incredible stiffness and rolling speed, while its modern, aggressive geometry inspires confidence everywhere on the race course—even technical corners and descents. The Vertex Carbon 50 attacks the course with a RockShox Reba fork and Sun Helix rims that are ready to charge rough terrain without slowing down. Those rims are mounted with Maxxis Ikon tires whose primary objective is to get you from the starting line to the finish line in the shortest time possible. That shouldn’t be a problem because you’ll have the huge gear range and quick shifting of SRAM’s GX Eagle 12-speed drivetrain at your command, and you won’t lose time off-course at switchbacks because SRAM Level T brakes give you the power and modulation to carve those turns with precise control. If “likes to win” is part of how others would describe you, the Vertex is your bike.
BMC Teamelite 02 THREE
$3,399.00
The high-performance discipline of cross-country racing has become, quite literally, a race to the top. Grueling, all-out sprints to the finish are supported with bikes whose maximum efficiency and minimum weight ethos pay no heed to compliance — until now. The BMC Teamelite is the culmination of an evolution of race bike performance. Its unique combination of efficiency, traction, and fatigue-fighting compliance technology places it in a category of its very own and raises the bar by setting new industry standards. BMC has put together an accessible carbon hardtail in the Teamelite 02 THREE. It utilizes their Big Wheel Concept design which results in greater agility and stability on the 29-inch platform. Pair that with a spec of durable, functional components, and you've got an XC rig that delivers performance and a lot of fun! The Rockshox Judy Gold RL fork soaks up bumps and comes with a remote lockout for maximum climbing efficiency. The SRAM NX drivetrain delivers reliable shifting, while Shimano Deore brakes offer confident braking power. The wheels feature Alex MD25 rims laced to Shimano Deore hubs and come wrapped in Vittoria Barzo tires that balance speed and grip. Whether you're lining up for an XC race, or just looking to get out and rip your local trails, the Teamelite 02 THREE fits the bill.
Norco Torrent 1 HT
$2,639.00 - $3,299.00
Designed with long, low and slack geometry, 35mm rims, and 2.8-inch plus tires, the Torrent HT+ has a quick but stable manner that will have you whooping with joy on flowing singletrack, dominating rocks and roots on technical downhills, and tackling steep, loose climbs with ease. The DVO Diamond 140mm fork soaks up big hits and keeps you on track over sketchy descents, and SRAM Level T hydraulic disc brakes ensure you always have the power to rein things in. And SRAM's effective 1x11 drivetrain offers superb chain retention and a wide gear range for tackling everything in your path. Novice and experienced riders alike will benefit from the increased traction and control of the Torrent HT+.
Norco Sasquatch 1 Suspension
$2,999.00
A fat bike that lets you tackle anything in any season. The Sasquatch provides outstanding flotation through snow and sand alike for winter expeditions and epic beach rides. With a lightweight and sturdy aluminum frame, 100mm of front suspension, and clearance for up to 5.0” tires, the Sasquatch is an efficient and maneuverable bike for all-season cyclists looking for year-round fat bike adventure. Featuring a wide-range SRAM Eagle NX drivetrain, the Sasquatch won't run out of gearing even on the steepest climbs or when loaded up for a bikepacking adventure. It comes stock with a 130mm TranzX dropper post, so you can get the saddle out of the way for rowdy descents. Maxxis Minion FBR 26 x 4.8" tires provide plenty of grip and floatation to keep the smiles rolling.
Rocky Mountain Blizzard Alloy 30
$2,999.00
Can you get rad on a fat bike? You can and you should. With aggressive trail geometry and massively wide tires, the Rocky Mountain Blizzard rides like a proper mountain bike in the snow, sand, and anything else you can get yourself into. Explore new terrain, venture beyond groomers and snowshoe trails! A stiff aluminum frame tightens up the power transfer and steering response so you can surgically push the 4.8-inch Maxxis tires through fluffy powder and hardpack dirt, alike. You can push even harder with the added control you get from a RockShox Bluto fork adding 120mm of rowdy to every ride. Especially in the snow, reliability and versatility are your friends, and the Blizzard 30 delivers on these promises with powerful Shimano disc brakes and a wide-range Shimano SLX 1x11-speed drivetrain that open up new terrain and excel in any conditions you can find.
BMC Teamelite 03 ONE
$2,399.00
The high-performance discipline of cross-country racing has become, quite literally, a race to the top. Grueling, all-out sprints to the finish are supported with bikes whose maximum efficiency and minimum weight ethos pay no heed to compliance – until now. The BMC Teamelite is the culmination of an evolution of race bike performance. Its unique combination of efficiency, traction, and fatigue-fighting compliance technology places it in a category of its very own and raises the bar by setting new industry standards. BMC has constructed a super sleek and capable rig in the Teamelite 03 ONE. Featuring a hydroformed aluminum frame and a RockShox Recon RL fork with a remote lockout, this bike keeps the weight low while offering advanced tuneable suspension. A full Shimano SLX drivetrain and brakes offer truly reliable shifting and braking, while the Vittoria Barzo tubeless-ready tires are fast-rolling and provide just the right amount of dirt-grabbing tread. It all adds up to a bike that is ready to hit the trails!
Rocky Mountain Growler 50
$2,279.00
The Growler takes full advantage of high volume 27.5+ tires and next generation trail geometry for a capable, confident ride. More traction makes short work of scrabbly climbs, more forgiveness helps hold aggressive lines, and more intuitive handling keeps the ride playful. The Growler 40’s RockShox Revelation fork offers 140mm of trail-handling suspension, while the Shimano SLX 1x10-speed drivetrain offers a broad gear range and precise shifting so you can master any terrain. And, powerful Shimano hydraulic brakes temper your speed with precision at the slightest pull, giving you the confidence and control to extract maximum fun from the trail.
Norco Fluid 1 HT Women's
$1,799.00 - $2,249.00
Charge confidently over sharp-edged rocks and slippery off-camber roots with the Fluid 1 HT Womens. The plus-size tires grip trail with loads of traction, and the 120mm suspension fork smooths out rough terrain to keep you in the flow. Featuring a lightweight aluminum frame for quick response and a slack 67.5-degree head angle to increase stability on techy descents, this hardtail knows how to play hard while maintaining composure when the trail heads back up. And, to ensure every rider has a similar experience, two wheel sizes are used to create the best possible ride. The Fluid 1 HT Womens is built to conquer it all with an efficient Shimano SLX 1x11-speed drivetrain paired with sure-stopping SLX brakes, and a TranzX dropper seatpost enhances control no matter where you ride.
Norco Fluid HT 1
$2,099.00
Featuring a responsive aluminum hardtail frame designed around 27.5" Plus and 26" Plus wheels, the Fluid HT offers a fast and efficient ride with capable handling characteristics. With extra-wide 2.8" tires and modern trail geometry including a short, stiff rear end, the Fluid HT snaps around corners, claws up loose technical climbs, and flows down rough, rocky descents.
BMC Teamelite 03 TWO
$1,999.00
The high-performance discipline of cross-country racing has become, quite literally, a race to the top. Grueling, all-out sprints to the finish are supported with bikes whose maximum efficiency and minimum weight ethos pay no heed to compliance — until now. The BMC Teamelite is the culmination of an evolution of race bike performance. Its unique combination of efficiency, traction, and fatigue-fighting compliance technology places it in a category of its very own and raises the bar by setting new industry standards. BMC's Big Wheel Concept brings agility and stability to the 29-inch platform of the Teamelite 03 TWO. Built with premium triple-butted hydroformed aluminum, the frame is lightweight, efficient, and strong. It's paired with a RockShox Judy Silver TK fork and Alex MD25 rims laced to Shimano Deore hubs for predictable handling. The SRAM NX drivetrain provides reliable shifting, while braking is amply covered by Shimano Deore hydraulic disc brakes. Adding to the reliable components are the Vittoria Barzo tubeless-ready tires, resulting in a performance hardtail in a very accessible package.
Norco Charger 1
$1,799.00
The Charger invites you to explore new trails and discover new destinations. Available in 650B or 29" options, the Charger is designed for serious fun on the trails: pedal to the top of the hill with ease, rip along and ride down the other side with confidence. The Charger is a fun-loving, trail-ready bike that you can build your skills and your fitness with. Less weight combined with increased strength and stiffness means you can descend faster, climb better, and have more fun!
Norco Fluid 1 HT
$1,799.00
Charge confidently over sharp-edged rocks and slippery off-camber roots with the Fluid HT+. The plus-size tires grip trail with loads of traction, and the 120mm suspension fork smooths out rough terrain to keep you in the flow. Featuring a lightweight aluminum frame for quick response and a slack 67.5-degree head angle to increase stability on techy descents, this hardtail knows how to play hard while maintaining composure when the trail heads back up. And, to ensure every rider has a similar experience, two wheel sizes are used to create the best possible ride. The Fluid HT is built to conquer it all with an efficient Shimano SLX 1x11-speed drivetrain paired with sure-stopping SLX brakes, and a TranzX dropper seatpost enhances control no matter where you ride.
Norco Torrent 2 HT
$1,759.00
Designed with long, low and slack geometry, 35mm rims, and 2.8-inch plus tires, the Torrent HT+ has a quick but stable manner that will have you whooping with joy on flowing singletrack, dominating rocks and roots on technical downhills, and tackling steep, loose climbs with ease. With a 140mm suspension fork to soak up big hits, and hydraulic disc brakes to keep you on course, novice and experienced riders alike will benefit from the increased traction and control of the Torrent HT+.
Norco Fluid HT 2
$1,600.00
Featuring a responsive aluminum hardtail frame designed around 27.5" Plus and 26" Plus wheels, the Fluid HT offers a fast and efficient ride with capable handling characteristics. With extra-wide 2.8" tires and modern trail geometry including a short, stiff rear end, the Fluid HT snaps around corners, claws up loose technical climbs, and flows down rough, rocky descents.
Norco Fluid HT 2 Women's
$1,600.00
Featuring a responsive aluminum hardtail frame designed around 27.5" Plus and 26" Plus wheels, the Fluid HT offers a fast and efficient ride with capable handling characteristics. With extra-wide 2.8" tires and modern trail geometry including a short, stiff rear end, the Fluid HT snaps around corners, claws up loose technical climbs, and flows down rough, rocky descents.
BMC Sportelite SE ONE
$1,599.00
Can you remember the sensations from your first mountain bike? A breeze on your face, the sounds of nature all around, and the exhilarating challenge of navigating all new terrain. The Sportelite 27.5” series bikes are made for introducing riders to light trail riding, with a careful and ideal selection of wheel size, geometry, and suspension. Turn the key to outdoor freedom with the Sportelite family of mountain bikes. The Sportelite SE ONE features an aluminum frame, a 100mm RockShox Recon RL fork with a lockout for climbing, and a reliable selection of Shimano XT and SLX drivetrain components. Shimano BR-M500 hydraulic disc brakes offer modulation and plenty of stopping power, while the Maxxis Ardent Race tires keep the wheels tracking confidently.
Rocky Mountain Growler 40 - Demo Bike
$1,550.00
The Growler takes full advantage of high volume 27.5+ tires and next-generation trail geometry for a capable, confident ride. More traction makes short work of scrabbly climbs, more forgiveness helps hold aggressive lines, and more intuitive handling keeps the ride playful. It’s trail-ready components, like a Suntour suspension fork, WTB tires, dropper post, Shimano 1x10 drivetrain, and Shimano hydraulic brakes make the Growler 40 a versatile rig with high smiles-per-mile.
Norco Charger 7.1
$1,424.25
Fast yet smooth, light yet tough, Norco's Charger 7.1 is ready for the dirt. Its nimble 6061-aluminum frame is paired with 100mm of travel from the Rockshox fork for a smooth, forgiving ride. Enjoy the advantages of the 27.5-inch Alex rims as they hold momentum while offering jack-be-nimble maneuverability. Shimano's 2 x 10 drivetrain shaves weight and makes it a snap to find the perfect gear for the terrain ahead, and Shimano's powerful disc brakes bring modulation and stopping power to the table. Schwalbe tires have low-rolling resistance for maintaining speed, along with plenty of bite to pin you to the turns. You also get a host of Norco components to tie the bow on this singletrack killer.
Norco Fluid HT 3
$1,399.00
Featuring a responsive aluminum hardtail frame designed around 27.5" Plus and 26" Plus wheels, the Fluid HT offers a fast and efficient ride with capable handling characteristics. With extra-wide 2.8" tires and modern trail geometry including a short, stiff rear end, the Fluid HT snaps around corners, claws up loose technical climbs, and flows down rough, rocky descents.
Norco Fluid HT 3 Women's
$1,399.00
Featuring a responsive aluminum hardtail frame designed around 27.5" Plus and 26" Plus wheels, the Fluid HT offers a fast and efficient ride with capable handling characteristics. With extra-wide 2.8" tires and modern trail geometry including a short, stiff rear end, the Fluid HT snaps around corners, claws up loose technical climbs, and flows down rough, rocky descents.
Norco Charger 2
$1,349.00
The Charger invites you to explore new trails and discover new destinations. Available in 650B or 29" options, the Charger is designed for serious fun on the trails: pedal to the top of the hill with ease, rip along and ride down the other side with confidence. The Charger is a fun-loving, trail-ready bike that you can build your skills and your fitness with. Less weight combined with increased strength and stiffness means you can descend faster, climb better, and have more fun!
Norco Charger 2 Women's
$1,349.00
The Charger invites you to explore new trails and discover new destinations. Available in 650B or 29" options, the Charger is designed for serious fun on the trails: pedal to the top of the hill with ease, rip along and ride down the other side with confidence. The Charger is a fun-loving, trail-ready bike that you can build your skills and your fitness with. Less weight combined with increased strength and stiffness means you can descend faster, climb better, and have more fun!
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